Poor Russ. He must be amnesiac, because he can't remember.
Capitalization notwithstanding, Russ managed to correctly spell the Libyan city where Islamic militants killed four U.S. diplomats in 2012. Somehow, though, his rember is short two members. Remember m-e. Transpose that, actually. Remember e-m. Those two letters, like a child in an acrimonious custody dispute, should be caught in the middle.
Embed e and m, for, you know, emphasis.
Emend your sign, Russ.
Don't forget: It's remember.